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You must be prepared to work always without applause.
-Hemingway
01.1
InstructureCon
Creative Direction of Instructure's Annual Customer Experience.
InstructureCon 2018
From concept to execution. The carnival themed 'InstructureCon.' Led team as we developed all marketing and event creative. Including all signage, production of video and stage designs, leading talent through intros and transitions. Worked with events team on parties, scouting locations and music and other performing artists.
InstructureCon 2017
From concept to execution. The spy themed 'Mission: InstructureCon 0017.' From door signage to stage performances. We even staged fights between agents and spies between mage stage sessions. Onsite we had to make emergency on-screen graphics for the artist Jewel when rain moved her performance indoors.
InstructureCon 2016
From concept to execution. The camp themed 'Camp Canvas.' I designed the lockup above and all the stage animations. Everything from the opening video to curating the playlists between sessions. Designed patches, sashes and buttons. Backpacks and Camp shirts.
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